Originally published in 1982 and now in its 5th edition, Performance Management: Changing Behavior that Drives Organizational Effectiveness is the definitive text for supporting professors and students alike in understanding the science of behavior and how to apply its principles in the workplace.
Adopted by more than 100 colleges and universities, here are just a few reasons you should consider this text for your course:
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Clear and thorough introduction to the science of behavior
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Introduces the PIC/NIC Analysis® and explains how to use it to recognize the observable effects of positive and negative reinforcement, and punishment and penalty
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Updated graphs and examples, as well as cartoons and illustrations, making it more interesting for the students
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Latest research in Applied Behavior Analysis.
If you've never used this text before, here are some questions to consider:
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Do your students seek career paths that involve them supervising others?
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Do your students collaborate with others on projects?
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Would your students benefit from a skill set that allows them to be successful as a leader in their organization?
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Are there times when the effectiveness of your practices relies on the behavior of others?
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Do you feel a student new to your field could benefit from tools that will help them continuously evaluate and improve upon their skills and impact?
If you answered YES to any of these questions, you would benefit from previewing the book!
Listen as Aubrey discusses the book with David Burkus:
Podcast: Leadership, Innovation & Strategy with David Burkus
